Innovation is indispensable to the way we work. Our approach to idea generation and capture is market leading.
Through our process of innovation we have cultivated a culture that encourages problem-solving and allows for the cross-fertilisation of ideas. We have created a robust platform that facilitates a flow of intellectual property (IP) for the business. Capturing this flow is a crucial part of our innovation system.
Our IP capture system is built on a continuous feedback loop in which we create, capture and review original, experimental and unconventional ideas from all levels of the organisation. We constantly realign the feedback loop, ensuring that our efforts are focused on the most commercially viable, scaleable and impactful opportunities. Not only have we developed a robust process for IP capture, we also ringfence time for innovation activities.
If you would like to learn more about how we have worked with world leading partners to develop our IP capture process including IP specialists Marks & Clerk and University of Cambridge’s Institute for Manufacturing (IfM), please visit our Ecosystem page.